The Beard Zone Merch Store

Client: The Beard Zone (Chrisxchad)
Role: Ecommerce Manager & Content Creator
Skills: Product Copy, Store Management, Brand Voice

Manage a Twitch creator-branded merch shop that blends limited drops with standard inventory. Oversee product copywriting, storefront updates, and ongoing audience engagement across Twitch, Discord, and YouTube. Maintain store voice and launch cadence while supporting quarterly drop strategies and fan-driven demand.